Privacy Policy

Last updated October 27, 2026 · BAP is operated by Lifemaxx LLC.

This policy explains what BAP collects, why, who helps us process it, and what you can do about it. We have tried to write it in plain language rather than legal padding.

1. Information we collect

Account information

If you create an account, we collect your email address and an account identifier. If you use Sign in with Apple, Apple gives us an identifier tied to your Apple ID and the email address you choose to share, which may be Apple's private relay address if you hide your real one. Passwords are handled by our authentication provider and are never visible to us.

Profile answers from onboarding

When you set up BAP, we ask questions so the app can fit your week. Depending on what you answer, this can include your first name, birth year or age band, gender, ZIP code, household size, weekly grocery spend or budget, diets, goals, foods you love, cooking equipment, preferred grocery store, and how you heard about BAP. You can skip questions, and you can change your answers later in the app.

Content you create

This includes recipes you save or customise, your weekly plan, your grocery list, your pantry contents and your food preferences. With an account, this is stored on our servers so it syncs between your devices.

In-app activity

To make suggestions more relevant and to understand which recipes work, BAP records how you use recipes inside the app: which recipes were shown, opened, swiped or saved, how long you spent on a recipe, and plans you built. These events are tied to a random device ID that BAP creates and keeps on your phone (and to your account, if you have one).

• This random ID is not an advertising ID. BAP does not access Apple's IDFA.
• We do not use this data for cross-app or cross-site ad tracking, and we do not share it with advertisers or data brokers.
• We do not sell this data, or any of your personal information.
• You can turn off activity-based personalisation events at any time with the "Personalized for me" switch in Settings.

Location and ZIP code

BAP may ask for your location only while you are using the app. We do not track your location in the background. Your ZIP code is used to find grocery stores near you and to make cost estimates more local. You can decline location access and enter a ZIP code instead, or skip it.

Camera and photos

• Meal photo submissions. If you enter the "Make this, win a coffee on us" contest, you take or choose a photo of a BAP recipe you made. Submitted photos are stored privately and reviewed by BAP. A photo we choose may be shown publicly in the app as that recipe's photo. See the Terms of Service for the licence you grant and the contest rules.
• Prize payout handle. If you win, we ask for a Venmo, Zelle or PayPal handle. It is used only to pay your prize.
• Profile photo. If you set a profile photo (avatar), it is stored at a public URL, so anyone with that link can view it. Do not use a photo you want kept private.
• Receipt photos. If you use receipt scanning, the photo of your grocery receipt is processed to read the items you bought.

Camera and photo access is requested when you use one of these features and can be refused or revoked in iOS Settings.

Push notifications

Notifications are optional. If you turn them on, we store a push token for your device and your notification permission status, so we can deliver the reminders you asked for. You can turn notifications off at any time in iOS Settings.

Purchases

Subscriptions are bought through Apple. We never receive or store your card number. We receive whether a subscription is active and what it includes, linked to your BAP account ID.

2. What we do not collect or do

• We do not collect payment card details.
• We do not track your location in the background.
• We do not include advertising SDKs or tracking pixels, and we do not use the IDFA.
• We do not track you across other companies' apps or websites, and we do not build advertising profiles.
• We do not sell personal information, and we do not share it for cross-context behavioural advertising.

3. How your information is used

• To build meal plans, suggest recipes and estimate costs that fit your answers, budget, diet and goals.
• To save your plan, list, pantry and preferences, and sync them across your devices.
• To find grocery stores near your ZIP code or location.
• To personalise which recipes you see, based on your in-app activity (unless you turn off "Personalized for me").
• To run the meal photo contest, review entries, show chosen photos, and pay prizes.
• To send notifications you have asked for.
• To provide subscriptions you buy.
• To operate, secure and improve the app, and to meet legal obligations.

4. Service providers

We use these processors to run BAP. Each receives only what it needs for its job and may use it only to provide that service to us.

• Supabase (database, authentication and file storage): your account, synced app data, profile answers, in-app activity, and photos you submit or upload.
• RevenueCat (subscription management): your subscription purchases and status, linked by your BAP account ID.
• Expo (push delivery): your device's push notification token, to deliver notifications.
• Apple: Sign in with Apple, which provides your Apple ID identifier and the email address you choose to share; also App Store purchases and push delivery to iOS devices.
• Vercel (hosting): hosts the content API the app uses to load recipes and related content.
• HERE Technologies (location search): receives, through our server, the ZIP code you enter so we can find nearby grocery stores. No account information is sent.
• OpenAI: if you use receipt scanning, receives the receipt photo through our server to read the items on it. Under OpenAI's API terms, this data is not used to train its models.

BAP uses other services (such as USDA FoodData Central, Spoonacular, Google Gemini and kie.ai) only to build its own recipe catalog and images; they receive no information about you.

5. Retention

Account data is kept while your account is active. When you delete your account, we delete the account and its associated data, except where we must keep limited records to comply with law, resolve disputes or enforce our agreements. Contest payout handles are kept only as long as needed to pay the prize and keep basic payment records. Data held only on your device is removed when you delete the app.

6. Your choices and rights

• Permissions. Location, camera, photos and notifications can each be refused or revoked at any time in iOS Settings.
• Personalisation. Turn off "Personalized for me" in Settings to stop activity-based personalisation events.
• Access and export. You may request a copy of the personal data associated with your account.
• Correction. You can edit your profile answers in the app, or ask us to correct your data.
• Deletion. In the app, go to Settings → Delete account and data. This deletes your account and its associated data. You can also ask us by email.

To make any request, email support@bapapp.co. We may need to verify that the account is yours. Depending on where you live, you may have additional rights under laws such as the Texas Data Privacy and Security Act, the California Consumer Privacy Act, or the GDPR. We honour these requests regardless of your location, and we will not discriminate against you for exercising a privacy right.

7. Children

BAP is not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child under 13 has given us information, contact us and we will delete it.

8. Security

We use encryption in transit, access controls, and row-level authorisation so an account reaches only its own data. Contest photos are kept in private storage. No system is perfectly secure, and we cannot guarantee absolute security.

9. International users

BAP is operated from the United States. If you use it from elsewhere, your information will be processed in the United States, where privacy laws may differ from those in your country.

10. Changes

If we change this policy we will update the date above, and for material changes we will give notice in the app before they take effect.

11. Contact

Questions, or a request about your data:

Lifemaxx LLC
5900 Balcones Dr Ste 100
Austin, TX 78731-4298
United States
Email: support@bapapp.co